Understanding Media Economics 2024 pdf epub mobi 电子书

☆☆☆☆☆
简体网页||繁体网页

Understanding Media Economics 2024 pdf epub mobi 电子书著者简介

Understanding Media Economics 电子书图书目录

下载链接在页面底部

点击这里下载

facebook linkedin mastodon messenger pinterest reddit telegram twitter viber vkontakte whatsapp 复制链接

想要找书就要到本本书屋

onlinetoolsland.com

立刻按 ctrl+D收藏本页

你会得到大惊喜!!

发表于2024-12-30

Understanding Media Economics 2024 pdf epub mobi 电子书

喜欢 Understanding Media Economics 电子书的读者还喜欢

Understanding Media Economics 电子书读后感

评分☆☆☆☆☆

类似图书点击查看全场最低价

出版者:Sage Publications UK

作者:Gillian Doyle

出品人:

页数:196

译者:

出版时间:2002-5-1

价格:GBP 83.00

装帧:Hardcover

isbn号码:9780761968740

丛书系列:

图书标签: 传媒经济学

Understanding Media Economics 2024 pdf epub mobi 电子书图书描述

'This book provides an extremely well written and informative introduction to the subject of media economics, characterized by clarity in the explanation of concepts or frameworks and by a balanced discussion for the respective positions in areas of debate' - Paul MacDonald, Roehampton Institute. "Understanding Media Economics" provides a clear, precise introduction to the key economic concepts and issues affecting the media. The book: explains the fundamental concepts relevant to the study of media economics; considers the key industrial questions facing the media industries today; relates economic theory to business practice; covers a wide range of media activity - advertising, television, film, print media, and new media; and looks at the impact of economics on public policy. "Understanding Media Economics" offers a stimulating perspective on the contemporary media environment. This book will be an essential purchase for all students of the media and mass communication.

Understanding Media Economics 2024 pdf epub mobi 电子书

想要找书就要到本本书屋

onlinetoolsland.com

立刻按 ctrl+D收藏本页

你会得到大惊喜!!