Media Analysis Techniques 2024 pdf epub mobi 电子书

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发表于2024-07-01

Media Analysis Techniques 2024 pdf epub mobi 电子书

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出版者:

作者:Berger, Arthur Asa

出品人:

页数:260

译者:

出版时间:

价格:$ 64.35

装帧:

isbn号码:9781412987769

丛书系列:

图书标签: 新闻专业媒介分析　media analysis　大眾傳播

Media Analysis Techniques 2024 pdf epub mobi 电子书图书描述

In this updated Fourth Edition of Media Analysis Techniques, author Arthur Asa Berger provides students with a clear, practical guide to media analysis techniques. Written in an accessible style with the author s own creative illustrations, the book walks readers through the four most important methods of analyzing and interpreting our mass mediated culture: semiotic theory, Marxist theory, psychoanalytic theory, and sociological theory. The text coaches students on how to support their media interpretation if they want to convince others that their opinions are worth considering. These methodologies, once learned, will stay with students and have an impact on the way they live.

Media Analysis Techniques 2024 pdf epub mobi 电子书

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