From Entrepreneur's Popular Mentor Series Business competition for start-up seed money is tougher than ever. Banks and venture capitalists demand more than a general business plan before risking scarce funding. A start-up has to create a plan targeted precisely to the interests of a potential investor. Rule's Book of Business Plans for Start-Ups has been completely revised and updated to cover everything from defining the business concept to maintaining a healthy cash flow, but with a focus on entrepreneurs. There are special tips on how to impress funding sources, conduct research, attract investors, and locate resources. Covering virtually every business category, there are updated sample business plans for: Manufacturing or assembly concerns Wholesale or retail businesses Service providers Home-based operations Nonprofit organizations Combination businesses with more than one profit center Roger Rule has written the definitive guide for developing all the elements of a start-up business plan into the cohesive and professional format favored by today's prudent investors.