State of The Art Marketing Research 2024 pdf epub mobi 電子書 下載


State of The Art Marketing Research

簡體網頁||繁體網頁

State of The Art Marketing Research pdf epub mobi 著者簡介


State of The Art Marketing Research pdf epub mobi 圖書描述

This completely revised and updated edition of State of the Art Marketing Research is still the only comprehensive, all-in-one resource for planning, conducting, and applying marketing research in today's results-oriented environment. Clear, concise, and authoritative, the book describes the technologies that have revolutionized the marketing research discipline and have transformed the day-to-day practice of marketing research into an invaluable tool for actionable plans and programs. Written for managers and marketing executives who direct or communicate with researchers and marketing staff, this book takes the reader step-by-step through the research planning and development process: <UL> <LI>Defining marketing problems and preparing research plans and proposals <LI>Selecting the best primary and secondary research methods for the problem at hand <LI>Developing samples and questionnaires <LI>Using focus groups <LI>Presenting research results <LI>Applying research results to marketing problems <LI>Making research-based strategy decisions </UL>

Including new information on research for international markets and guidance on using the new technologies to develop information about today's fast-changing markets with examples from all sectors of business, this edition is an essential guide to the cutting-edge techniques for mastering today's markets.</p>

State of The Art Marketing Research 2024 pdf epub mobi 電子書 下載

State of The Art Marketing Research pdf epub mobi 圖書目錄




點擊這裡下載
    


想要找書就要到 本本書屋
立刻按 ctrl+D收藏本頁
你會得到大驚喜!!

發表於2024-12-25

State of The Art Marketing Research 2024 pdf epub mobi 電子書 下載

State of The Art Marketing Research 2024 pdf epub mobi 電子書 下載

State of The Art Marketing Research 2024 pdf epub mobi 電子書 下載



喜欢 State of The Art Marketing Research 電子書 的读者还喜欢


State of The Art Marketing Research pdf epub mobi 讀後感

評分

評分

評分

評分

評分

類似圖書 點擊查看全場最低價
出版者:McGraw-Hill
作者:Albert Blankenship
出品人:
頁數:464
譯者:
出版時間:1998-06-11
價格:USD 49.95
裝幀:Hardcover
isbn號碼:9780844234434
叢書系列:

圖書標籤: 英文教材  市場調查   


State of The Art Marketing Research 2024 pdf epub mobi 電子書 下載
想要找書就要到 本本書屋
立刻按 ctrl+D收藏本頁
你會得到大驚喜!!

State of The Art Marketing Research pdf epub mobi 用戶評價

評分

評分

評分

評分

評分

State of The Art Marketing Research 2024 pdf epub mobi 電子書 下載


分享鏈接





相關圖書




本站所有內容均為互聯網搜索引擎提供的公開搜索信息,本站不存儲任何數據與內容,任何內容與數據均與本站無關,如有需要請聯繫相關搜索引擎包括但不限於百度google,bing,sogou

友情鏈接

© 2024 onlinetoolsland.com All Rights Reserved. 本本書屋 版權所有