Brand It Like Beckham 2024 pdf epub mobi 电子书

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发表于2024-09-16

Brand It Like Beckham 2024 pdf epub mobi 电子书

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出版者:Cyan Communications

作者:Andy Milligan

出品人:

页数:205

译者:

出版时间:2006-12-01

价格:USD 16.95

装帧:Paperback

isbn号码:9781904879299

丛书系列:

图书标签: culture Marketing

Brand It Like Beckham 2024 pdf epub mobi 电子书图书描述

David Beckham as commercial property and marketing brand is examined in this book. His start as a soccer celebrity to his successful segue into a pop culture icon—one that needs public relations maintained by a full-time staff—is discussed, along with where his personal "brand" is headed.

Each title in this series features an in-depth, biographical look at one of today's top brands, such as Guinness, Adidas, and Starbucks. The brands included have all established themselves not only as financial successes but also as cultural icons. The storytelling style and eye-catching design of the books make learning about these innovative brands stimulating and enjoyable.

Brand It Like Beckham 2024 pdf epub mobi 电子书

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