Business to Business Marketing 2024 pdf epub mobi 电子书
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发表于2024-10-05
Business to Business Marketing 2024 pdf epub mobi 电子书
Business to Business Marketing 2024 pdf epub mobi 电子书
Business to Business Marketing 2024 pdf epub mobi 电子书
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出版者:Palgrave Macmillan
作者:Daniel Michel
出品人:
页数:0
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出版时间:2003-01-18
价格:USD 105.00
装帧:Hardcover
isbn号码:9780333921944
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Business to Business Marketing 2024 pdf epub mobi 电子书 图书描述
This text is an adaptation of a successful French text which is now into its second edition. A major strength of this text is the European perspective it offers on managing business to business markets, as an alternative to the traditional American view. The text is based on sound theoretical foundations and the approaches presented have been tried in a variety of business settings.
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