Deluxe

Dana Thomas is the author of the New York Times bestseller, Deluxe: How Luxury Lost Its Luster, published by The Penguin Press in 2007. She began her career writing for the Style section of The Washington Post in Washington, D.C. and from 1995 to 2008, she served as the European cultural and fashion correspondent for Newsweek in Paris. Most recently, she was the European editor of Condé Nast Portfolio. She has written for the New York Times Magazine, The New Yorker, Vogue, Harper's Bazaar, Los Angeles Times and Financial Times in London and serves as the Paris correspondent for Australian Harper's Bazaar. Thomas is a member of the Anglo-American Press Association in Paris and the Overseas Press Club. She taught journalism at The American University of Paris from 1996 to 1999. In 1987, she received the Sigma Delta Chi Foundation Scholarship and the Ellis Haller Award for Outstanding Achievement in Journalism. She lives in Paris.

出版者:Penguin Press HC, The

作者:Dana Thomas

页数:384

出版时间:2007-8-16

价格:USD 27.95

装帧:Hardcover

isbn号码:9781594201295

图书标签:Fashion商业luxury社会学消费文化deluxe文化DanaThomas

Once luxury was available only to the rarefied and aristocratic world of old money and royalty. It offered a history of tradition, superior quality, and a pampered buying experience. Today, however, luxury is simply a product packaged and sold by multibillion-dollar global corporations focused on growth, visibility, brand awareness, advertising, and, above all, profits. Award-winning journalist Dana Thomas digs deep into the dark side of the luxury industry to uncover all the secrets that Prada, Gucci, and Burberry don?t want us to know. Deluxe is an uncompromising look behind the glossy façade that will enthrall anyone interested in fashion, finance, or culture.

读后感

还记得以前看过一篇文章写到，你不要以为自己自己有个LV的包，有个Gucci的眼镜，有多几件大牌的奢侈品就以为自己是有钱人，真正有钱人的世界你根本不懂。的确，仅仅拥有几件叫得出名的大牌而已，对大牌又了解多少呢？ 刚工作的头两年工资不高，但是同一批进来的同事...  

在奢侈品民主化的浪潮下，每个国家都有一大批奢侈品牌的忠实粉丝，但不同国家的粉丝对奢侈品的态度却有所不同。 日本人对商品品质显示出无人企及的挑剔。“他们对细节的专注，对品质的要求，无可匹敌，毫不妥协。”香奈儿日本分公司董事长理查德•克拉斯（Richard Collasse...  

在奢侈品民主化的浪潮下，每个国家都有一大批奢侈品牌的忠实粉丝，但不同国家的粉丝对奢侈品的态度却有所不同。 日本人对商品品质显示出无人企及的挑剔。“他们对细节的专注，对品质的要求，无可匹敌，毫不妥协。”香奈儿日本分公司董事长理查德•克拉斯（Richard Collasse...  

上网的时候几乎在每个论坛都能看到关于“街拍”的帖子。这些街拍99%都是关于大牌明星（很多其实也并不大牌，而是所谓的时尚潮人）和模特是如何穿着或华贵耀眼或波西米亚的行头在街头出现的照片。这样的内容每每都是观者甚众，一有街拍帖子，必然会引起我国众上网女青年...  

用户评价

中译本就很好

unveil the luxury industry as it is, great book to get knowledge of the bloody details of luxury retailing and marketing strategy.

期待中文版...

奢侈品消费不是功能性而是地位性消费——石崇们斗富不是闲得蛋疼无聊，而是为了给竞争者杀鸡儆猴、向有意合作的对象展示自身实力的表现。官方强调的“节俭”和普通人的“抠门”根本就是两回事：前者害怕民众中出现带有明星与广告效应光环的个体，而后者则是物欲暂时无法满足的退让。这些都和所谓的“俭以养德”毫无关系

奢侈品牌究竟是怎么一回事？让作者为你讲述品牌背后你看不见的一些故事。我们买的那些东西，事实和我们以为的到底有什么不同？