Managing Innovation 2024 pdf epub mobi 电子书


Managing Innovation

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发表于2024-12-25

Managing Innovation 2024 pdf epub mobi 电子书

Managing Innovation 2024 pdf epub mobi 电子书

Managing Innovation 2024 pdf epub mobi 电子书



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出版者:Wiley
作者:Joe Tidd
出品人:
页数:600
译者:
出版时间:2005
价格:USD 75.00
装帧:Paperback
isbn号码:9780470093269
丛书系列:

图书标签: innovation  technology  business  management  Management   


Managing Innovation 2024 pdf epub mobi 电子书 图书描述

Managing Innovation provides readers with the knowledge to understand, and the skills to manage, innovation at the operational and strategic levels. Specifically, it integrates the management of market, organizational and technological change to improve the competitiveness of firms and effectiveness of other organizations. The management of innovation is inherently interdisciplinary and multifunctional and Tidd, Bessant & Pavitt provide an integrative approach to the subject.

* Two new perspectives are introduced through which to re-examine material presented in each chapter: sustaining versus disruptive innovation (a greater emphasis will be placed on disruptive innovation) and organizations versus networks (greater discussion of the network issues raised in each chapter).

* Provides more treatment of innovation in services.

* Greater internationalization of case examples will be provided e.g. more examples will be included from Asia and Latin America.

* Introduces discussion of the relationship between innovation and the environment.

Managing Innovation 2024 pdf epub mobi 电子书

Managing Innovation 2024 pdf epub mobi 电子书
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