什么是电子商务？ 2024 pdf epub mobi 电子书

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发表于2024-06-18

什么是电子商务？ 2024 pdf epub mobi 电子书

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出版者:Wiley-Blackwell

作者:Feng Li

出品人:

页数:244

译者:

出版时间:2006-09-18

价格:361.00元

装帧:Paperback

isbn号码:9781405125581

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什么是电子商务？ 2024 pdf epub mobi 电子书图书描述

Based on fifteen years’ experience teaching e–Business modules, Feng Li takes the reader through the vast range of topics and issues surrounding e–business. This much–needed new text gives business and technology students the integrated framework they need to interpret conflicting and rapidly changing business phenomena. A coherent introduction to e–business. Features case studies of the transformation of various industries, including banking, the music industry, e–tailing, the telecoms industry, and e–public services. Discusses emerging issues such as privacy, security, identity and presence in the cyber world, Internet marketing, legal, regulatory, social and political issues. Supported by online lecturer and student resources, available soon.

什么是电子商务？ 2024 pdf epub mobi 电子书

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