Marketing in a Nutshell 2024 pdf epub mobi 电子书

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发表于2024-07-11

Marketing in a Nutshell 2024 pdf epub mobi 电子书

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出版者:Butterworth-Heinemann

作者:Mike Meldrum

出品人:

页数:320

译者:

出版时间:2007-03-08

价格:USD 32.95

装帧:Paperback

isbn号码:9780750681339

丛书系列:

图书标签: market biz [pdf]

Marketing in a Nutshell 2024 pdf epub mobi 电子书图书描述

Marketing in a nutshell is an easy-to-use quick reference source for non-marketing specialists. Designed as a dip-in guide, this accessible book will be invaluable to general managers, non-qualified marketers and students taking a module in marketing alongside their other studies. Marketing in a nutshell makes the authors marketing know-how and expert insights accessible to all.

*Dip-in reference format makes a comprehensive powerhouse of marketing knowledge available to every non-marketing manager at a moment's notice

*Concise, easy-to-read standalone summaries of key marketing principles, concepts, tools and techniques

*Credible and expert marketing insights from leading marketing consultants especially for non-specialists

Marketing in a Nutshell 2024 pdf epub mobi 电子书

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