The Responsive Museum

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出版者:Ashgate Pub Co
作者:Lang, Caroline (EDT)/ Reeve, John (EDT)/ Woollard, Vicky (EDT)
出品人:
页数:276
译者:
出版时间:2006-10-30
价格:USD 119.95
装帧:Hardcover
isbn号码:9780754645603
丛书系列:
图书标签:
  • 艺术与公众
  • 博物馆
  • 博物馆学
  • 博物馆管理
  • 观众研究
  • 数字化转型
  • 互动体验
  • 文化遗产
  • 社会责任
  • 社区参与
  • 展览设计
  • 博物馆未来
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具体描述

What is the relationship today between museums, galleries and learning? The Responsive Museum interrogates the thinking, policies and practices that underpin the educational role of the museum. It unravels the complex relationship of museums with their publics, and discusses today's challenges and the debates that have resulted. The highly experienced team of writers, including museum educators and directors, share their different experiences and views, and review recent research and examples of best practice. They analyse the implications of audience development and broadening public access, particularly in relation to special groups, minority communities and disabled people, and for individual self-development and different learning styles; they explore issues of public accountability and funding; discuss the merits of different evaluation tools and methodologies for measuring audience impact and needs; and assess the role of architects, designers and artists in shaping the visitor experience. The latter part of this book reviews practical management and staffing issues, and training and skills needs for the future. This book is for students, museum staff, especially those involved in education and interpretation, and senior management and policy-makers. This is a much-needed review of the relationship between museums and galleries and their users. It also offers a wealth of information and expertise to guide future strategy and practice.

Review

'The Responsive Museum is a very welcome addition to the literature on museums. In exploring the complex relationship between museums and their audiences, the book challenges the received wisdom, language and prejudices found within the sector. It uses an innovative layout, sound argument and a wealth of references alongside the experience and responses of current practitioners from an unusual variety of backgrounds. The result is a really good read and an essential reference for new entrants to the museum world and those who train them; whilst those who fear they have been around museums too long, will find their thinking refreshed and their passion for sharing knowledge rekindled.' Karen Knight, formerly of the Museums, Libraries and Archives Council 'This is a thought-provoking and insightful book, written by people who know the reality as well as the theory. It successfully draws together and makes sense of the many complex factors that underpin the fundamental changes we are now seeing in museums, and will inspire students and practitioners alike.' Frazer Swift, Museum of London, UK ’In analyzing developments over the last ten years, this book also sets the agenda for the next decade. It is an indispensible resource, embodying the principle that cultural institutions are places of engagement, reflection and informed debate.’ David Anderson, Victoria and Albert Museum, UK 'What makes the book unusual is that several of the more controversial chapters are responded to with provocative challenges. The result is that readers are given a clear view of the issues and possible solutions.' CILIP Update, March 2007

《弹性博物馆》 《弹性博物馆》是一本深入探讨现代博物馆如何适应快速变化的社会、技术和观众需求的书籍。本书的核心理念在于,博物馆不再是静止不变的知识宝库,而是需要具备高度的灵活性和适应性,以应对21世纪的挑战和机遇。 作者在书中系统地阐述了“弹性”这一概念在博物馆语境下的多重含义。首先,它指的是物理空间的弹性。这意味着博物馆需要能够根据展览主题、观众流量以及新的展示技术进行灵活的空间调整和重塑。例如,通过模块化设计、可移动展墙、多功能活动区域等,使得展览空间能够快速响应不同的需求,无论是举办大型临时特展,还是提供互动式学习体验,或是作为社区集会场所。书中会详细分析一些成功的案例,展示博物馆如何打破传统的固定展厅模式,创造出更加动态和互动的参观环境。 其次,本书着重探讨了内容和叙事的弹性。在信息爆炸的时代,博物馆的藏品解读不再是单向的、权威性的宣告,而是需要更加多元化、参与式和情境化的方式。作者强调了博物馆在策划展览时,应考虑不同观众群体的兴趣和认知水平,采用故事化叙事、引入多媒体技术、鼓励观众互动与共创等方式,让藏品“活”起来,与观众建立更深层次的连接。这包括如何利用增强现实(AR)和虚拟现实(VR)技术丰富观展体验,如何通过数字平台延伸展览的生命周期,以及如何吸引和引导新一代观众对传统文化产生兴趣。 第三,“弹性”还体现在运营模式的弹性。传统的依靠门票收入和政府拨款的模式已难以维系博物馆的可持续发展。本书将深入剖析博物馆如何通过多元化的收入来源,如会员制度、文创产品开发、场地租赁、与商业机构合作、众筹等,来增强自身的经济韧性。同时,也讨论了博物馆在人力资源管理、志愿者招募与培训、合作伙伴关系构建等方面的灵活性,以应对不断变化的外部环境和内部需求。 此外,本书还关注了观众参与的弹性。现代博物馆的定位已从“展示者”转变为“促进者”和“连接者”。作者强调了博物馆如何从被动的服务提供者转变为主动的社区参与者,通过工作坊、讲座、对话活动、公民科学项目等,鼓励观众参与到博物馆的日常运营和藏品研究中来。这不仅能够提升观众的归属感和忠诚度,更能为博物馆带来新的视角和创意,实现“共同创造”的价值。 《弹性博物馆》还对技术融合的弹性进行了深入的探讨。随着数字化时代的到来,博物馆如何拥抱新技术,将其融入展览设计、藏品管理、观众服务和传播推广的各个环节,是决定其未来生命力的关键。本书将剖析大数据分析在了解观众行为、优化展览策略中的应用,讨论人工智能在藏品数字化、智能导览等方面的潜力,并探讨区块链技术在藏品溯源和版权保护方面的可能性。 本书并非仅仅是理论的探讨,而是充满了丰富的实践案例分析。作者选取了全球各地不同规模和类型的博物馆,从世界顶级的国家级博物馆到地方性社区博物馆,细致地描绘了它们在拥抱“弹性”过程中所做的创新尝试和取得的成效。这些案例涵盖了从藏品数字化转型、线上线下融合展览、到创新教育项目、社区共建活动等多个维度,为读者提供了宝贵的经验和启发。 《弹性博物馆》还特别关注了博物馆在面对危机时的韧性。例如,如何在突发公共卫生事件(如疫情)中迅速调整运营模式,保障观众和工作人员的安全,同时尽可能地维持服务和传播功能。书中会分析不同博物馆在危机中的应对策略,以及如何从中学习,建立更具弹性的危机管理机制。 总而言之,《弹性博物馆》是一本面向所有博物馆工作者、文化遗产保护者、政策制定者以及对博物馆发展感兴趣的读者的重要参考书。它不仅提供了一个关于博物馆未来发展的全新视角,更重要的是,它为读者提供了一套实用的框架和具体的策略,帮助博物馆在复杂多变的时代中保持活力,不断创新,更好地服务于社会和大众。本书旨在激发思考,鼓励行动,共同构建一个面向未来的、充满活力的博物馆生态。

作者简介

About the Author

Caroline Lang is Learning Centre Project Manager at the Victoria and Albert Museum, UK, and also works as a museum consultant. She was Senior Policy Adviser for Access and Audience Development at The Museums Libraries and Archives Council (formerly Resource) from 1999 to 2003 managing their first cross-domain disability, cultural diversity and social inclusion programmes. John Reeve was Head of Education at the British Museum 1982-2003. He is a Visiting Fellow at the Institute of Education, London University, UK, where he teaches on the MA in Museums, Galleries and Education. John is also vice-chair of the Group for Education in Museums. He has published on Japanese art and world religions, as well as on many aspects of museology and education. He also works as a museum consultant and trainer in the UK and abroad. Vicky Woollard is Senior Lecturer in the Department of Cultural Policy and Management at City University, London, UK. She is Programme director for the MA Museum and Gallery Management, with particular interest in Education in the Cultural Sector. Vicky has had 18 years experience as an Education Officer in 3 London Museums before becoming a consultant.

目录信息

Contents
List of Tables ix
List of Abbreviations xi
List of Contributors xiii
Preface by Caroline Lang, John Reeve and Vicky Woollard xvii
PART 1 UNDERSTANDING AUDIENCES: THEORY, POLICY
AND PRACTICE
Introduction to Part 1 3
1 Influences on Museum Practice
John Reeve and Vicky Woollard 5
2 The Impact of Government Policy
Caroline Lang, John Reeve and Vicky Woollard 19
3 The Public Access Debate
Caroline Lang 29
PART 2 DEVELOPING AUDIENCES
Introduction to Part 2 41
4 Prioritizing Audience Groups
John Reeve 43
5 Networks and Partnerships: Building Capacity for Sustainable Audience Development
Ian Blackwell and Sarah Scaife 61
Response to Chapter 5
Audience Development: A View from The Netherlands
Nico Halbertsma 75
6 Dancing Around the Collections: Developing Individuals and Audiences
Eithne Nightingale 79
Response to Chapter 6
Developing the Inclusive Model
Izzy Mohammed 93
7 Museums and the Web
Caroline Dunmore 95
Response to Chapter 7
Digital Technologies and Museum Learning
Roy Hawkey 115
8 Understanding Museum Evaluation
Kate Pontin 117
Response to Chapter 8
Children and Young People in Museum Evaluation
Susan Potter 129
PART 3 MANAGING THE RESPONSIVE MUSEUM
Introduction to Part 3 135
9 Where Does the Museum End?
Michael Tooby 137
Response to Chapter 9
‘… and there is no new thing under the sun’
Alec Coles 151
10 The Funding Challenge
Phyllida Shaw 153
Response to Chapter 10
‘What is your Exit Strategy?’
Antonia Byatt 165
11 Learning, Leadership and Applied Research
Nick Winterbotham 167
Response to Chapter 11
Developing Integrated Museum Management
Janet Vitmayer 181
12 Audience Advocates in Museums
John Reeve 183
Response to Chapter 12
A Collective Responsibility: Making Museums Accessible for Deaf and Disabled People
Jane Samuels 195
13 Whose Space? Creating the Environments for Learning
Rick Rogers 197
Response to Chapter 13
The Importance of the Museum’s Built Environment
Christopher Bagot 209
14 An Unsettled Profession
Vicky Woollard 211
Response to Chapter 14
Specialism versus Generalism
Caitlin Griffiths 223
PART 4 CONCLUSION
15 So Where Do We Go From Here?
Caroline Lang, John Reeve and Vicky Woollard 227
Appendix 1 UK Museum and Gallery Visitor Figures
Vicky Woollard 239
Appendix 2 The Inspiring Learning for All Framework
Vicky Woollard 247
Appendix 3 A Common Wealth: Twelve Targets for
Development of Museums Learning
Caroline Lang 249
Bibliography 253
Index 273
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虽然出版时间比较早,但是内容并不过时,里面梳理了现在我们在UK博物馆看到的现象和项目的原因

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虽然出版时间比较早,但是内容并不过时,里面梳理了现在我们在UK博物馆看到的现象和项目的原因

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虽然出版时间比较早,但是内容并不过时,里面梳理了现在我们在UK博物馆看到的现象和项目的原因

评分

虽然出版时间比较早,但是内容并不过时,里面梳理了现在我们在UK博物馆看到的现象和项目的原因

评分

虽然出版时间比较早,但是内容并不过时,里面梳理了现在我们在UK博物馆看到的现象和项目的原因

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