Public Relations Campaigns and Techniques 2024 pdf epub mobi 电子书

☆☆☆☆☆
简体网页||繁体网页

Public Relations Campaigns and Techniques 2024 pdf epub mobi 电子书著者简介

Public Relations Campaigns and Techniques 电子书图书目录

下载链接在页面底部

点击这里下载

facebook linkedin mastodon messenger pinterest reddit telegram twitter viber vkontakte whatsapp 复制链接

想要找书就要到本本书屋

onlinetoolsland.com

立刻按 ctrl+D收藏本页

你会得到大惊喜!!

发表于2024-11-20

Public Relations Campaigns and Techniques 2024 pdf epub mobi 电子书

喜欢 Public Relations Campaigns and Techniques 电子书的读者还喜欢

Public Relations Campaigns and Techniques 电子书读后感

评分☆☆☆☆☆

类似图书点击查看全场最低价

出版者:Prentice Hall

作者:Matera, Fran R./ Artigue, Ray J.

出品人:

页数:280

译者:

出版时间:1999-11

价格:$ 156.62

装帧:Pap

isbn号码:9780205158157

丛书系列:

图书标签:

Public Relations Campaigns and Techniques 2024 pdf epub mobi 电子书图书描述

A new entry in this market, Public Relations Campaigns and Techniques projects the role of PR into the 21st Century with a focus on the use of technology, current trends, and the globalization of the PR function. This text blends theoretical and practical PR approaches into the development of a wide array of campaigns -- issue, product, information, crisis, and special events (devoting a full chapter to each). This balanced discussion of theory and practical applications helps students to understand the whys and hows of successful PR campaigns. With this book, students will learn to understand the similarities and differences among specific types of campaigns and the practical points to consider when conducting research, planning, communicating, and evaluating. Whether the reader is a student unfamiliar with the process of public relations or a professional, this text provides the guidelines needed for a meaningful and productive campaign process.

Public Relations Campaigns and Techniques 2024 pdf epub mobi 电子书

想要找书就要到本本书屋

onlinetoolsland.com

立刻按 ctrl+D收藏本页

你会得到大惊喜!!