Interpretive signs are found in many places--national parks, zoos, museums, historic sites, theme parks, and visitor centers. They help visitors to understand and appreciate important aspects of our natural and cultural heritage. But to do this they need to be designed in an effective, user-friendly way. This comprehensive guide provides a series of principles and guidelines for effective sign design, with instruction based on research, the latest in educational and psychological theory, real world examples, and practical guidelines. A must-read for interpreters, Designing Interpretative Signs includes valuable information about choosing sign locations, attracting and keeping visitors' attention, organizing information so that visitors can easily follow it, and evaluating and improving signs for a wide range of sites.
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