An excellent addition to Routledge's strong tradition of publishing exceptional books on heterodox economics, this innovative and groundbreaking volume draws on the work of Schumpeter, Marx and Sraffa: three of the most influential economists of all time. Arguing that all consumers are capitalists, "Consumer Capitalism" departs from the standard economic approach which fails to take into account ontological and psychological substratum of behaviour to explore how capitalistic growth surveys existential distress rather than welfare. Using a cohesive framework, based on motivational uniformity which is propounded throughout the work, Korkotsides examines a broad range of issues, including: How consumers scramble to foresee market conditions? and, How consumers generate use-type knowledge and gain positional advantage by purchasing commodities which embody more human time-space through capital-intensive production? A valuable resource, this book is a must read for postgraduate students studying in the areas of political economy, the history of economic thought and economic history.