Public Relations 2024 pdf epub mobi 电子书

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发表于2024-11-29

Public Relations 2024 pdf epub mobi 电子书

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出版者:Thomson Learning College

作者:Harrison, Shirley

出品人:

页数:226

译者:

出版时间:2000-3

价格:$ 50.79

装帧:Pap

isbn号码:9781861525475

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图书标签: 英文原版

Public Relations 2024 pdf epub mobi 电子书图书描述

This text is the ideal introduction for anyone who wants to understand how and why public relations works. Not simply a how-to guide, this book describes the key frameworks and developments in public relations theory and practice. Using over thirty examples and case studies from Britain, Europe and the US, Shirley Harrison makes the vital link between theory and practice. Public Relations: An Introduction covers the history, theoretical framework, practice and likely developments in public relations, giving numerous case histories of successful and unsuccessful public relations practice, and providing careers advice for those considering entering the field. The new edition has been thoroughly updated with revised material and a wealth of brand new cases.

Public Relations 2024 pdf epub mobi 电子书

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