Smoke and Mirrors 2024 pdf epub mobi 电子书

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发表于2024-10-01

Smoke and Mirrors 2024 pdf epub mobi 电子书

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出版者:A&C Black

作者:Nicholas Strange

出品人:

页数:208

译者:

出版时间:2007-1-29

价格:USD 19.95

装帧:Paperback

isbn号码:9780713679243

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图书标签: 错觉图表写作传播 :非虚构:统计 -2008年读完

Smoke and Mirrors 2024 pdf epub mobi 电子书图书描述

Smoke and Mirrors takes a comprehensive and entertaining look at how charts, graphs and diagrams can be used to massage a message in business, research or government without fibbing outright. Using real examples from British and American newspapers, magazines, broadcasters and government ministries, it describes, explains and evaluates 57 different techniques of presenting information in a way that supports your angle. Each technique is given a PDQ (potential deceit quotient) as well as an STD (sore thumb discount). Droll and informative, Smoke and Mirrors is a perfect companion for: * anyone who produces charts and graphs at work * anyone who has them thrust upon them * anyone wanting to read between the lines The company report may never look the same again...'a provocative read for managers and spin-doctors alike...entertaining.' Management Today

Smoke and Mirrors 2024 pdf epub mobi 电子书

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