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发表于2024-12-03

Neo Power 2024 pdf epub mobi 电子书

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出版者:Independent Pub Group

作者:Byth, Verity

出品人:

页数:252

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出版时间:

价格:$ 28.19

装帧:Pap

isbn号码:9781921215025

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Neo Power 2024 pdf epub mobi 电子书图书描述

Revealing startling evidence of how four million Australians are transforming the social and political landscape, this landmark book compiles vast consumer research and examinations of more than 2,000 social and behavioral characteristics to reveal a new approach to marketing based on discretionary consumption. Known as the New Economic Order, the NEOs are powering the economy. NEOs have greater spending propensity and capacity, prefer premium lifestyle experiences, plan and buy on the internet, look for tools to help manage their lives, and are fundamentally different from the rest of society.

Neo Power 2024 pdf epub mobi 电子书

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