Learning From Winners 2025 pdf epub mobi 电子书

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发表于2025-01-23

Learning From Winners 2025 pdf epub mobi 电子书

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出版者:Routledge

作者:Pettit, Raymond

出品人:

页数:200

译者:

出版时间:2007-8

价格:$ 73.45

装帧:HRD

isbn号码:9780805856538

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Learning From Winners 2025 pdf epub mobi 电子书图书描述

This book demonstrates how the best companies use the creative application of research, done up front, to produce the big ideas with significant impact on the market and on the people, employees, partners, retailers and customers. Readers of this book will experience how brand managers and their agencies use the right research to drive new brand insights, re-define problems or markets, support risk-taking ideas, and illuminate diverse audiences. This book will be an invaluable resource for business executives looking for market strategy, consumer psychologists, teachers, students, and practitioners looking for a trusted guide for study in advertising, marketing and promotion.

Learning From Winners 2025 pdf epub mobi 电子书

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