Building Brands Directly 2024 pdf epub mobi 电子书

☆☆☆☆☆
简体网页||繁体网页

Building Brands Directly 2024 pdf epub mobi 电子书著者简介

Building Brands Directly 电子书图书目录

下载链接在页面底部

点击这里下载

facebook linkedin mastodon messenger pinterest reddit telegram twitter viber vkontakte whatsapp 复制链接

想要找书就要到本本书屋

onlinetoolsland.com

立刻按 ctrl+D收藏本页

你会得到大惊喜!!

发表于2024-11-18

Building Brands Directly 2024 pdf epub mobi 电子书

喜欢 Building Brands Directly 电子书的读者还喜欢

Building Brands Directly 电子书读后感

评分☆☆☆☆☆

类似图书点击查看全场最低价

出版者:NYU Press

作者:Stewart Pearson

出品人:

页数:288

译者:

出版时间:1996-03-01

价格:USD 65.00

装帧:Hardcover

isbn号码:9780814766187

丛书系列:

图书标签:

Building Brands Directly 2024 pdf epub mobi 电子书图书描述

Consumer brand manufacturers face growing challenges from fragmenting markets, escalating media costs, and declining advertising effectiveness. They must also conted with a trend towards retailers' having their own labels. In response, brand owners have shown increasing interest in employing direct marketing as a competitive weapon. In "Building Brands Directly," Stweart Pearson offers a comprehensive guide to the direct marketing of brand names. Beginning with a summary of the obstacles facing brands, Pearson examines such topics as new marketing technologies and techniques; the theory and strategy of developement; advertising, marketing, and retail issues. He offers a guide to the practice of relationship marketing and provides guidance on building and managing customer data bases. This book will be an invaluable resource for marketing firms and companies looking to develop and sustain brand names through direct marketing.

Building Brands Directly 2024 pdf epub mobi 电子书

想要找书就要到本本书屋

onlinetoolsland.com

立刻按 ctrl+D收藏本页

你会得到大惊喜!!