The Success of 7-Eleven Japan

出版者:World Scientific Publishing Company

作者:Akira Ishikawa

页数:200

出版时间:2002-10-01

价格:USD 22.00

装帧:Paperback

isbn号码:9789812380302

When analyzing 7-Eleven Japan's advanced and innovative management style, the authors of this study highlight the existence of the "integrated information system". This is because of the key role it plays not only in forming this firm's corporate strategy but also in developing its functional strategies for logistic support, merchandising and store operations. The authors explore the integrated information system, a symbol of the competitiveness of 7-Eleven Japan.