Quietly but implacably, powerful transnational corporations are gaining power over our visual world. A 'global, visual content industry' increasingly controls images supplied to advertisers, marketers and designers, yet so far the process has, paradoxically, evaded the public eye. This book is the first to expose the interior workings of the visual content industry, which produces approximately 70% of the images that define consumer cultures. The corporate acquisition of major photographic and film archives, as well as the digital rights to much of the world's fine art, is having a profound effect on what we see. From stock photography to new technologies, this book powerfully engages with the historical and cultural issues relating to visual culture and new media. How has stock photography, the system of 'renting out' ready-made images, transformed the role of marketing and advertising? What impact are digital technologies having on the practices of industry professionals? How have software programs such as Photoshop enabled professionals to play 'God' with photographs and how does this influence our belief in the integrity of images? Combining original research on stock photography with a new theoretical take on the circulation of images in contemporary culture, The Image Factory provides a comprehensive and in-depth exploration of industrialized commercial photography, its uses and abuses.
具體描述
讀後感
用戶評價
商業攝影批判
评分講圖庫的一本書，中規中矩。
评分講圖庫的一本書，中規中矩。
评分商業攝影批判
评分商業攝影批判
相關圖書
本站所有內容均為互聯網搜索引擎提供的公開搜索信息，本站不存儲任何數據與內容，任何內容與數據均與本站無關，如有需要請聯繫相關搜索引擎包括但不限於百度，google,bing,sogou 等
© 2025 onlinetoolsland.com All Rights Reserved. 本本书屋 版权所有