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Retail Pricing Strategies and Market Power 2024 pdf epub mobi 电子书

Retail Pricing Strategies and Market Power

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发表于2024-12-28

Retail Pricing Strategies and Market Power 2024 pdf epub mobi 电子书

Retail Pricing Strategies and Market Power 2024 pdf epub mobi 电子书

Retail Pricing Strategies and Market Power 2024 pdf epub mobi 电子书

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出版者:Paul & Co Pub Consortium

作者:Mills, Gordon

出品人:

页数:341

译者:

出版时间:2003-4

价格:$ 46.27

装帧:Pap

isbn号码:9780522850383

丛书系列:

图书标签: 零售定价 retail pricing

Retail Pricing Strategies and Market Power 2024 pdf epub mobi 电子书图书描述

This study details retail pricing practices in a variety of sectors, such as supermarkets, banks, and airlines, and illustrates how each strategy builds bridges between economics and marketing. Also examined are the contribution these practices make to profits, the implications for the public interest, and the potential role for initiatives by government and by consumer organizations. The importance of the limits on consumer knowledge and understanding are stressed throughout.

Retail Pricing Strategies and Market Power 2024 pdf epub mobi 电子书

Retail Pricing Strategies and Market Power 2024 pdf epub mobi 电子书

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