The Source of Success 2024 pdf epub mobi 電子書 下載


The Source of Success

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In "The Source of Success", Peter Georgescu, former CEO of the world renowned advertising agency Young & Rubicam, reveals the nature of the new economic world, and shows what it takes to win in this intensely competitive arena. Georgescu presents a new standard of leadership that focuses on the key source of value in today's corporation: the relationship between the informed customer and the creative employee a relationship, he shows, that must be built with honesty and integrity. Georgescu's vision rests on five crucial principles, which together can unleash a tremendous untapped reservoir of energy within our organizations, and within ourselves: creative capacity and the brand integrity that grows from it are an organization's most important assets; enlightened leaders inspire creativity through understanding, cooperation, and respect; competence and execution are as important as ever, but they must be aimed at building intimacy with the customer; alignment is the critical concept for the twenty first century organization; and, great companies don't happen without leaders who have transformed themselves.

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發表於2024-12-23

The Source of Success 2024 pdf epub mobi 電子書 下載

The Source of Success 2024 pdf epub mobi 電子書 下載

The Source of Success 2024 pdf epub mobi 電子書 下載



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出版者:John Wiley & Sons Inc
作者:Georgescu, Peter/ Dorsey, David/ Charan, Ram (FRW)
出品人:
頁數:208
譯者:
出版時間:2005-8
價格:238.00元
裝幀:HRD
isbn號碼:9780787980375
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