Ready, Set, Talk! 2024 pdf epub mobi 电子书

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发表于2024-11-08

Ready, Set, Talk! 2024 pdf epub mobi 电子书

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出版者:Chelsea Green Pub Co

作者:Scarrah, Kathie

出品人:

页数:244

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出版时间:

价格:$ 22.60

装帧:Pap

isbn号码:9781933392219

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Ready, Set, Talk! 2024 pdf epub mobi 电子书图书描述

A complete handbook on using talk media to promote an issue, a product, or a candidate?a guide to success in campaign 2006. Ready, Set, Talk will help anyone?from the novice activist to the sophisticated public relations professional?develop a talk media message, prepare a campaign, and roll it out. The authors demystify the process of identifying and analyzing potential media targets and opportunities, and shows readers how to develop media events for maximum attention and continuing exposure on talk media. Rich with real-life examples and anecdotes on how to?and how not to?execute a successful campaign, this revealing media manual pulls no punches. Ratner and Scarrah analyze the conservatives? success on talk media and explain how anyone can do the same, not just by creating their own show, but also by going head to head with others on highly successful existing shows.

Ready, Set, Talk! 2024 pdf epub mobi 电子书

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