Graph Design for Eye and Mind 2024 pdf epub mobi 电子书


Graph Design for Eye and Mind

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发表于2024-12-25

Graph Design for Eye and Mind 2024 pdf epub mobi 电子书

Graph Design for Eye and Mind 2024 pdf epub mobi 电子书

Graph Design for Eye and Mind 2024 pdf epub mobi 电子书



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出版者:OUP USA
作者:Stephen M. Kosslyn
出品人:
页数:304
译者:
出版时间:2006-8-24
价格:GBP 51.00
装帧:Paperback
isbn号码:9780195311846
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图书标签: 设计  心理学  名字吸引  HCI  英文  科研  心理  制图   


Graph Design for Eye and Mind 2024 pdf epub mobi 电子书 图书描述

Graphs have become a fixture of everyday life, used in scientific and business publications, in magazines and newspapers, on television, on billboards, and even on cereal boxes. Nonetheless, surprisingly few graphs communicate effectively. Many graphs fail because they do not take into account the goals, needs and abilities of the viewers. This book addresses the problems that arise when we attempt to convey information with visual displays such as graphs by presenting eight psychological principles for constructing effective graphs. These principles are solidly rooted in the scientific literature on how we perceive and comprehend graphs, and also in general facts about how our eyes and brains process visual information. The principles lead to hundreds of specific recommendations that serve as a concrete, step-by-step guide to constructing graphs that will be understood at a glance, help the reader decide whether a graph is an appropriate display for their information, and help the reader to choose the correct type of graph for a specific type of data and message. These psychological principles can be used to construct not only effective graphs, but also effective maps, diagrams, and other types of visual displays.

Graph Design for Eye and Mind 2024 pdf epub mobi 电子书

Graph Design for Eye and Mind 2024 pdf epub mobi 电子书
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Graph Design for Eye and Mind 2024 pdf epub mobi 电子书


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