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Network Models of the Diffusion of Innovations 2024 pdf epub mobi 电子书

Network Models of the Diffusion of Innovations
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Network Models of the Diffusion of Innovations 2024 pdf epub mobi 电子书 著者简介

Thomas W. Valente is a Professor and Director of the Master of Public Health Program in the Department of Preventive Medicine, Keck School of Medicine, University of Southern California.

He is author of Social Networks and Health: Models, Methods, and Applications (2010, Oxford University Press); Evaluating Health Promotion Programs (2002, Oxford University Press); Network Models of the Diffusion of Innovations (1995, Hampton Press); and over 100 articles and chapters on social networks, behavior change, and program evaluation.

Valente uses social network analysis, health communication, and mathematical models to implement and evaluate health promotion programs designed to prevent tobacco and substance abuse, unintended fertility, and STD/HIV infections. He is also engaged in mapping community coalitions and collaborations to improve health care delivery and reduce healthcare disparities. Valente received his BS in Mathematics from the University of Mary Washington, his MS in Mass Communication from San Diego State University, and his PhD from the Annenberg School for Communication at USC. He is currently a visiting Professor the École des Haute Études en Santé Publique.

Network Models of the Diffusion of Innovations 电子书 图书目录

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发表于2024-11-21

Network Models of the Diffusion of Innovations 2024 pdf epub mobi 电子书

Network Models of the Diffusion of Innovations 2024 pdf epub mobi 电子书

Network Models of the Diffusion of Innovations 2024 pdf epub mobi 电子书


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如果说Rogers的创新扩散理论一书过于宽泛和注重启发意义，本书将使你更加透彻地理解创新扩散的gene:threshold and critical mass

评分☆☆☆☆☆

如果说Rogers的创新扩散理论一书过于宽泛和注重启发意义，本书将使你更加透彻地理解创新扩散的gene:threshold and critical mass

评分☆☆☆☆☆

如果说Rogers的创新扩散理论一书过于宽泛和注重启发意义，本书将使你更加透彻地理解创新扩散的gene:threshold and critical mass

评分☆☆☆☆☆

如果说Rogers的创新扩散理论一书过于宽泛和注重启发意义，本书将使你更加透彻地理解创新扩散的gene:threshold and critical mass

评分☆☆☆☆☆

如果说Rogers的创新扩散理论一书过于宽泛和注重启发意义，本书将使你更加透彻地理解创新扩散的gene:threshold and critical mass

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出版者:Hampton Press
作者:Thomas W. Valente
出品人:
页数:192
译者:
出版时间:1995-12-31
价格:GBP 40.50
装帧:Hardcover
isbn号码:9781881303213
丛书系列:

图书标签: 社会网络  network  扩散  网络模型  media  非线性科学  social.network  model   

Network Models of the Diffusion of Innovations 2024 pdf epub mobi 电子书 图书描述

This book presents a key to understanding how ideas, products, opinions, and so on take off and spread throughout society, and provides a better means to estimate how fast or slow that spread occurs. This spread is referred to as the diffusion of innovations. The diffusion of innovations occurs among individuals in a social system, and the pattern of communication among these individuals is a social network. This book analyzes how social networks structure the diffusion of innovations.

Chapter 1 reviews diffusion of innovations theory, network analysis, and the datasets used as examples. Chapter 2 provides a review of prior research, and chapter 3 provides relational network models of diffusion which posit that individuals adopt innovations based on their direct relations with others in their social system. Chapter 4 provides structural network models of diffusion which posit that individuals adopt innovations based on their position in the social system. Chapters 5 and 6 present threshold and critical mass models of diffusion. Chapter 7 develops a general threshold model of adoption based on social networks.

This book is addressed to researchers, policymakers, and students interested in the diffusion of innovations or network analysis and to individuals interested in studying the process of social change as represented by a diffusion/network paradigm. Finally, individuals interested in developing, evaluating or understanding communication campaigns and media effects can use these concepts to improve their work.

Network Models of the Diffusion of Innovations 2024 pdf epub mobi 电子书
Network Models of the Diffusion of Innovations 2024 pdf epub mobi 电子书
想要找书就要到 本本书屋
立刻按 ctrl+D收藏本页
你会得到大惊喜!!

Network Models of the Diffusion of Innovations 2024 pdf epub mobi 用户评价

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1Mass media campaigns,2markets and economies,forecasting 3interactive com tech, 4public opinion 5policy analysis Beal and Rogers1958 collions; Coleman, katz and Menzel 1966 drug tetracycline; Rogers1964 colombian farmers, Becher 1970 public health officials, Rogers, Ascroft and Roling 1970, Nigria, India,and Brazil.Rogers1981 family planning

评分☆☆☆☆☆

1Mass media campaigns,2markets and economies,forecasting 3interactive com tech, 4public opinion 5policy analysis Beal and Rogers1958 collions; Coleman, katz and Menzel 1966 drug tetracycline; Rogers1964 colombian farmers, Becher 1970 public health officials, Rogers, Ascroft and Roling 1970, Nigria, India,and Brazil.Rogers1981 family planning

评分☆☆☆☆☆

1Mass media campaigns,2markets and economies,forecasting 3interactive com tech, 4public opinion 5policy analysis Beal and Rogers1958 collions; Coleman, katz and Menzel 1966 drug tetracycline; Rogers1964 colombian farmers, Becher 1970 public health officials, Rogers, Ascroft and Roling 1970, Nigria, India,and Brazil.Rogers1981 family planning

评分☆☆☆☆☆

1Mass media campaigns,2markets and economies,forecasting 3interactive com tech, 4public opinion 5policy analysis Beal and Rogers1958 collions; Coleman, katz and Menzel 1966 drug tetracycline; Rogers1964 colombian farmers, Becher 1970 public health officials, Rogers, Ascroft and Roling 1970, Nigria, India,and Brazil.Rogers1981 family planning

评分☆☆☆☆☆

1Mass media campaigns,2markets and economies,forecasting 3interactive com tech, 4public opinion 5policy analysis Beal and Rogers1958 collions; Coleman, katz and Menzel 1966 drug tetracycline; Rogers1964 colombian farmers, Becher 1970 public health officials, Rogers, Ascroft and Roling 1970, Nigria, India,and Brazil.Rogers1981 family planning

Network Models of the Diffusion of Innovations 2024 pdf epub mobi 电子书

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