Open your notebooks, sharpen your pencils, and get ready for a history lesson like none you've ever experienced. You're about to learn everything you could ever want to know about the world history of men's magazines - not magazines about sports, not fashion, not hunting or fishing or how to build a birdhouse in ten easy steps, but those titillating periodicals embracing the subject dearest to all heterosexual men's hearts and other body parts: the undraped female form. Former men's magazine editor Dian Hanson traces its development from 1900 to 1980 in six massive and informative volumes. Volume 6, the final word in this encyclopedic series, is reserved for the most daring and extreme edges of the publishing field. In the late 1960s adult bookstores and sex shops spread across Northern Europe and North America to house an increasingly explicit crop of magazines resulting from the international sexual revolution. Magazines sold on the newsstand had to conform to mass taste and morality, but in the sex shops the only limits were imagination. In the 1970s, drunk on freedom, editor's imaginations ran wild. Come peek inside the sex shops of Denmark, Sweden, Germany, Holland and the US to see what liberation really meant. Read about Berth Milton, the man who toppled Sweden's obscenity laws with his magazine "Private"; the Danish Theander brothers whose motto was, "The First, The Biggest, The Most Pornographic"; Reuben Sturman, founding father of Southern California's vast sex industry; John Sutcliffe, who made gasmasks sexy with his Atomage magazine; and worst film director Ed Wood Jr.'s secret and surprising men's magazines. Volume 6: 1970s Under the Counter contains 460 full color pages of covers and magazine interiors and 18 chapters of information-rich text. Together with Volume 5 it forms a complete overview of men's magazine publishing of the 1970s. With Volumes 1 through 4, these two books complete the six-volume set of Dian Hanson's: "The History of Men's Magazines".
1970s: Under the counter
"Separation is great, as long as the separation is of my thighs." —Adults Only
Open your notebooks, sharpen your pencils, and get ready for a history lesson like none you`ve ever experienced. You`re about to learn everything you could ever want to know about the world history of men`s magazines—not magazines about sports, not fashion, not hunting or fishing or how to build a birdhouse in ten easy steps, but those titillating periodicals embracing the subject dearest to all heterosexual men`s hearts and other body parts: the undraped female form. Former men`s magazine editor Dian Hanson traces its development from 1900 to 1980 in six massive and informative volumes.
Volume 6, the final word in this encyclopedic series, is reserved for the most daring and extreme edges of the publishing field. In the late 1960s adult bookstores and sex shops spread across Northern Europe and North America to house an increasingly explicit crop of magazines resulting from the international sexual revolution. Magazines sold on the newsstand had to conform to mass taste and morality, but in the sex shops the only limits were imagination. In the 1970s, drunk on freedom, editor's imaginations ran wild. Come peek inside the sex shops of Denmark, Sweden, Germany, Holland and the US to see what liberation really meant. Read about Berth Milton, the man who toppled Sweden's obscenity laws with his magazine Private; the Danish Theander brothers whose motto was, "The First, The Biggest, The Most Pornographic"; Reuben Sturman, founding father of Southern California's vast sex industry; John Sutcliffe, who made gasmasks sexy with his Atomage magazine; and worst film director Ed Wood Jr.'s secret and surprising men's magazines.
Volume 6: 1970s Under the Counter contains 460 full color pages of covers and magazine interiors and 18 chapters of information-rich text. Together with Volume 5 it forms a complete overview of men`s magazine publishing of the 1970s. With Volumes 1 through 4, these two books complete the six-volume set of Dian Hanson`s: The History of Men`s Magazines.
About the editor:
Dian Hanson is TASCHEN's sexy book editor. As a 25-year veteran of men’s magazine publishing, she edited titles including Puritan, Oui, Outlaw Biker, Juggs, and Leg Show. Her many books for TASCHEN include Vanessa del Rio: 50 Years of Slightly Slutty Behavior and R. Crumb’s Sex Obsessions.
这本书简直是打开了一个全新的世界,我完全沉浸在作者对那个时代的社会风貌和文化思潮的深刻洞察中。它不仅仅是一本关于特定主题的记录,更像是一部社会学的田野调查报告,只不过研究对象换成了那些曾经风靡一时的男性杂志。我尤其欣赏作者在梳理不同十年间杂志风格演变时的那种抽丝剥茧的能力。比如,他如何细致描绘了战后初期,美国中产阶级对“成功男性”定义的焦虑如何体现在他们购买的那些刊物的内容和广告中——从强调家庭责任到追求个人成就,每一步转变都与宏观经济环境和性别角色期待的松动紧密相关。书中引用的那些当年的文章片段和广告语,读起来简直就像是直接从历史的尘封档案中被唤醒。而且,作者的叙事节奏掌控得极好,在严肃的学术分析和生动的历史轶事之间游刃有余,让人在获取知识的同时,也体验到阅读的乐趣。我甚至开始重新审视我们今天所接受的男性气质的某些固定观念,很多似乎都是在那个“杂志黄金时代”被潜移默化塑造出来的。这本书的价值,远超出一本单纯的“怀旧录”。
评分这本书的语言风格极其精准和富有画面感,读起来让人有一种身临其境的体验,仿佛能闻到当时报摊上散发出的油墨味。作者的遣词造句功力深厚,他善于运用富有时代特征的词汇,将过去那些略显粗糙或夸张的宣传口号,以一种疏离但又不失感染力的方式呈现给今天的读者。例如,描述某本杂志的封面女郎时,那种描述既保留了当时的直白,又通过现代的视角进行了微妙的反讽和解构,使得阅读过程充满了智力上的乐趣。我尤其喜欢作者在处理那些略显尴尬或过时的观点时所采用的句式——它们既是对历史的忠实记录,也是对时代局限性的温和评论。这本书的行文流畅得令人难以置信,尽管里面包含了大量的历史细节和理论分析,但它从来不会让人感到晦涩或沉闷。它就像一位技艺高超的导游,带着你穿梭于历史的迷宫,每一步都清晰而引人入胜。
评分这本书的装帧和排版给我留下了极其深刻的印象,这绝对是为深度阅读者准备的精品。首先,纸张的质感就非常考究,那种微微的粗糙感和恰到好处的重量,握在手里就有一种庄重感,让人忍不住想慢慢翻阅,而不是快餐式地浏览。版面设计上,大量高质量的复刻插图和当时的内页扫描图被巧妙地穿插在文字论述之间,而且图片的清晰度和色彩还原度都达到了一个很高的水准,这对于研究那个时代视觉文化的读者来说,是无价之宝。我常常会花很长时间盯着那些早期的漫画条或者硬朗的摄影作品看,它们本身就是那个时代审美趣味的缩影。更不用说那些脚注和索引系统,清晰、详尽,每一个引用的来源都标注得清清楚楚,这体现了作者在资料收集和整理上的巨大投入和严谨态度。如果说内容是灵魂,那么这本书的物料和设计就是完美地承载了这份灵魂的躯壳。我甚至觉得,这本书本身就可以作为一份关于那个时期印刷工艺的案例研究。
评分读完这本书,我最大的感受是,作者成功地在“批判”与“理解”之间找到了一条微妙的平衡线。他并没有简单地将那些杂志斥为落后或有害的文化产物,而是深入挖掘了它们诞生的社会土壤和它们对特定受众群体所产生的实际心理作用。比如,书中有一章节专门分析了某一特定时期杂志中对“业余爱好”的推崇,这不仅仅是关于钓鱼或修车指南,作者将其解读为大萧条后,男性试图通过重建对“可控技能”的掌握,来应对不确定的职业环境的一种心理防御机制。这种深层次的解读,让原本可能显得肤浅的内容瞬间有了厚度。这种不预设立场的分析角度,使得即便是对主题本身持保留态度的读者,也能从中获得启发。作者展现了一种罕见的学术克制力,既不美化历史,也不过度苛责,而是努力去还原“为什么会是这样”。这使得整本书的论述显得非常成熟和值得信赖。
评分这本书的阅读体验,可以说是高潮迭起,它在叙事结构上的创新令人耳目一新。它不是那种传统的按时间顺序平铺直叙的流水账,而更像是一部由若干个主题性“档案夹”构成的拼图。每一章都聚焦于一个特定的文化母题——可能是关于“运动”的形象塑造,可能是关于“消费主义”的催化剂,又或者是关于“异域探险”的幻想构建。这种结构的好处在于,读者可以根据自己的兴趣点进行跳跃式阅读,但同时,作者又巧妙地通过跨章节的引用和主题的回归,确保了整体逻辑的连贯性。最让我印象深刻的是,作者对不同媒体形式的融合分析,他不仅仅关注文字,还分析了杂志内部的电影评论、唱片推荐乃至漫画,展示了媒介生态学是如何共同构建了一个完整的男性想象空间。我感觉自己仿佛是走进了一个巨大的博物馆,里面的展品并非实物,而是被精心地编目和解读的文化碎片。
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