Survey Research Handbook 2025 pdf epub mobi 电子书

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发表于2025-01-11

Survey Research Handbook 2025 pdf epub mobi 电子书

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出版者:McGraw-Hill College

作者:Alreck, Pamela L./ Settle, Robert B.

出品人:

页数:496

译者:

出版时间:2003-11

价格:$ 166.96

装帧:Pap

isbn号码:9780072945485

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Survey Research Handbook 2025 pdf epub mobi 电子书图书描述

The "Survey Research Handbook, Third Edition" by Alreck and Settle has been a proven favorite for years. The book is conceived and written to appeal to the common business reader, not just the academic: concepts are presented in clear everyday language, and the book provides practical direction for beginners as well as new ideas and techniques for experienced researchers. Its logical organization mirrors the survey research process itself, from determining information needs to writing the final report. Appendices cover useful topics including focus groups, experimental methods, and report presentations without disrupting the flow of the main text.

Survey Research Handbook 2025 pdf epub mobi 电子书

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