Gerry Johnson is Professor of Strategic Management at Lancaster University. Kevan Scholes is Visiting Professor of Strategic Management at Sheffield Hallam University. Richard Whittington is Professor of Strategic Management at University of Oxford.
Over 750,000 students worldwide have used this best-selling book to understand and explore strategic management through their academic and professional careers.
Available in two versions (Text and Text & Cases),Exploring Corporate Strategyhas established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources.
The 8th edition builds on these strengths, including coverage of key topic areas in this fast-moving discipline such as internationalisation, innovation and entrepreneurship. It is written for students of Strategic Management at all levels.
發表於2024-12-25
Exploring Corporate Strategy:Text & Cases 8th Edition 2024 pdf epub mobi 電子書 下載
圖書標籤: 戰略 專業 textbook business 創業 D1、商科 2
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Exploring Corporate Strategy:Text & Cases 8th Edition 2024 pdf epub mobi 電子書 下載