International Business Negotiations, Second Edition (International Business and Management) (Interna 2024 pdf epub mobi 电子书

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发表于2024-11-30

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出版者:Pergamon

作者:Ghauri, Pervez N., Professor; Usunier, Jean-Claude; Ghauri, Pervez N., Professor

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页数:544

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出版时间:2003-09-30

价格:USD 144.00

装帧:Hardcover

isbn号码:9780080442921

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图书标签: 教材

International Business Negotiations, Second Edition (International Business and Management) (Interna 2024 pdf epub mobi 电子书图书描述

Today there is hardly any company that can claim that it is not involved in international business (IB). A huge body of literature is available on international business, but there are very few publications on the most important aspect of IB, namely negotiations. The purpose of this book is to enhance our understanding about the impact of culture and communication on international business negotiations. Consequently to explore the problems faced by Western managers while doing business abroad and provide some guidelines for international business negotiations. The book is divided in four parts. The first part explains the nature of international business negotiations. The second part deals with culture and its aspect on international business and negotiations. Part three discusses negotiations for different type of businesses and finally, part four provides insightful examples from different parts of the world and provides concrete guidelines to handle cross-cultural negotiations.

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