Changing The Channel 2024 pdf epub mobi 电子书

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发表于2024-11-25

Changing The Channel 2024 pdf epub mobi 电子书

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出版者:

作者:Masterson, Michael/ Tribby, MaryEllen

出品人:

页数:286

译者:

出版时间:2008-10

价格:211.00元

装帧:

isbn号码:9780470375020

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图书标签: Markeing

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Changing the Channel offers you a detailed look at twelve of today′s most important marketing channels–explaining how each one works and addressing the challenges you might face should you choose to use them. Page by page, you′ll become familiar with a variety of approaches, including direct online marketing, social media, public relations, radio and television advertising, direct space ads, event marketing, telesales, telemarketing, joint ventures, affiliate marketing, and direct mail. With this book, you′ll quickly discover how marketing across multiple channels can help develop quality customer relationships and improve your bottom line.

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Changing The Channel 2024 pdf epub mobi 电子书

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