Book Description This hands-on text offers a practical， user-friendly， and comprehensive introduction to foundation macro practice. Now thoroughly updated to reflect the latest CSWE ethical standards and current social work literature， this revision of Kirst-Ashman and Hull's standard-setting text is very practice-focused， offering lively vignettes and a wide variety of Highlights that include hands-on tips and sample forms. Encouraging students to build on their one-on-one (micro) and group (mezzo) communication skills， the authors provide a guided， step-by-step framework for planned community and organizational change. At the heart of the book are two models， PREPARE and IMAGINE， which provide valuable frameworks for effective macro social work practice. A running case study illustrates these models in action and provides a valuable framework for effective macro social work practice. Many hands-on skills useful in macro practice-such as working with the media， using new technological advances， fund-raising， grant writing， working within court settings-are provided to enhance your students' expertise. About the Author Karen K. Kirst-Ashman is a full professor and former chairperson in the Social Work Department at the University of Wisconsin-Whitewater. She earned her BSW degree in 1972 and MSSW degree in 1973 at the University of Wisconsin-Madison， and her Ph.D. in Social Work at the University of Illinois at Urbana-Champaign. She is the author of six social work textbooks， numerous publications， articles， and reviews on social work and women's issues and has served as a consulting editor on many social work journals. She was a board member of the CSWE from 1998 through 2001 and has served as a member of several CSWE accreditation site teams. Kirst-Ashman is certified as a Licensed Clinical Social Worker in the State of Wisconsin. Grafton Hull is professor and Director of the University of Utah's BSW Program. He has over 30 years of teaching experience at the undergraduate， master's and doctorate levels. His practice experience includes work in human service agencies providing mental health， child welfare and juvenile justice programs. He holds a bachelor?s degree in sociology， a master's degree in social work， and a doctorate of education (counseling， guidance， and personnel services). He is the co-author of seven texts and numerous articles in social work journals. Hull has served on the CSWE Board of Directors， Commission on Accreditation， and as President of BPD. He holds a license as Independent Social Worker in the State of Wisconsin.