羅傑•馮•歐克(Roger von Oech)
美國史丹佛大學博士
作者精采的講座和課程風靡全球,提昇了無數人動腦筋和創意發想的技巧。
作者曾與全球無數知名大企業,如Disney、Intel、NBC、MTV、Sony、Coca-Cola、Microsoft、Ford、IBM、Cartier、GBS、CitiBank等合作。現與家人居住於美國加州。
!可能比易經更發人深省 ---財富雜誌(Fortune)
!羅傑•馮•歐克因本書在全國贏得了忠實支持者 ---美國商業週刊(Business Week)
!一本讓你腦筋動起來的書..聰明詼諧的觀察..還有許多心理訣竅 ---股份公司(Inc.)雜誌
!這一本當頭棒喝包含了有趣的心理練習。體現在商業中,創意常是玩樂、幽默、與暫時拋 開邏輯、實際考量、與傳統智慧的產物。本書內容設計佳,並有許多聰明有趣的插畫和許 多勇於嘗試的年輕人的創業故事。」 ---洛杉磯時報(Los Angeles Times)
发表于2024-11-24
A Whack on the Side of the Head 2024 pdf epub mobi 电子书
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Book Description Who is Heraclitus, and what is he whacking, you ask? Heraclitus was an ancient Greek philosopher, widely considered the world's first creativity teacher. The deck has 32 cards, each containing a "whack," or eye-opening exercise based on the epigrams of Heraclitus. They will spur creative thinking and allow you to look at a problem from a fresh perspective. Created by Roger von Oech, author of the best-selling book, A Whack on the Side of the Head and the Creative Whack Pack.
A Whack on the Side of the Head 2024 pdf epub mobi 电子书