Public Relations Practices

作者:Center, Allen H.; Jackson, Patrick; Smith, Stacey; Stansberry, Frank

页数:368

出版时间:2008-2

价格:316.00元

isbn号码:9780138142711

For undergraduate and graduate courses in Public Relations.

Written by two of the most respected individuals in the field, Public Relations Practices, 7/e, presents timeless case studies to help future practitioners develop agility in the principles and applications of effective two-way communications likely to confront them and their employer.

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