Values-based Service for Sustainable Business 2025 pdf epub mobi 电子书

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发表于2025-01-01

Values-based Service for Sustainable Business 2025 pdf epub mobi 电子书

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出版者:Routledge

作者:Bo Edvardsson

出品人:

页数:144

译者:

出版时间:2008-12-11

价格:USD 95.00

装帧:Hardcover

isbn号码:9780415458535

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Values-based Service for Sustainable Business 2025 pdf epub mobi 电子书图书描述

The role of values in developing and managing service companies has been under researched in the existing literature - until now. This book analyzes a large organization (IKEA) as a basis for values based service for sustainable business. The authors provide an overview of the history of IKEA and the social and environmental perspectives that have acted as driving forces for creating economic value. They go on to develop values-based service thinking within the areas of service experience, service brand, and service leadership. The book concludes by comparing IKEA to other values-based service companies (such as Starbucks, H&M, and Body Shop); from these reflections, the book presents the key principles for a sustainable, values-based service business.

Values-based Service for Sustainable Business 2025 pdf epub mobi 电子书

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