E-mail is having a phenomenal effect on the way we communicate, but not always for the better! With large volumes of e-mail and pressure to reply quickly, the quality of our messages is declining. What you write and how you write it will affect what people think of you, just as a handshake does when you meet someone face to face. Well-written messages that look and sound professional will help people feel good about communicating with you and your organisation.

Seasoned author and trainer Shirley Taylor shows you how to create electronic rapport and achieve the right results from your e-mails. You will learn how to enhance your reputation as a caring communicator, and present yourself and your organisation in a positive light. In her usual clear, straightforward style, Shirley gives practical guidance on how you can make e-mail work for you, including:

maximising the potential of e-mail

looking good online

writing clear, effective messages

structuring messages logically

developing rapport through e-mail

managing your mailbox

practising safe e-mail

nurturing your netiquette