Public Opinion 2024 pdf epub mobi 电子书

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发表于2024-11-13

Public Opinion 2024 pdf epub mobi 电子书

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出版者:Rowman & Littlefield Publishers, Inc.

作者:Slavko Splichal

出品人:

页数:384

译者:

出版时间:1999-08-28

价格:USD 34.95

装帧:Paperback

isbn号码:9780847691630

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图书标签: 传播学 public.opinion public opinion communication

Public Opinion 2024 pdf epub mobi 电子书图书描述

This major work surveys the historical roots, theoretical foundations, and normative claims of 20th-century conceptualizations of public opinion. It reanalyzes leading traditions, such as those of Lippmann, Dewey, and Noelle-Neumann, and reinvents some unjustly ignored ones, such as Toennies, Harrisson, and Wilson. The book critically examines popular modern research strategies such as polling and the Ospiral of silenceO model and looks at the role of mass media in the formation and expression of public opinion. This comprehensive and original treatment is a must for all serious students and scholars of public opinion.

Public Opinion 2024 pdf epub mobi 电子书

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