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发表于2025-01-06

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出版者:McGraw-Hill Higher Education (ISE)

作者:Roger A. Kerin

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页数:0

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出版时间:2005-04-01

价格:USD 71.16

装帧:Paperback

isbn号码:9780071116091

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Marketing 2025 pdf epub mobi 电子书图书描述

"Marketing, 8e" by Kerin, Hartley, Berkowitz, and Rudelius continues a tradition of leading the market with contemporary, cutting-edge content presented in a conversational student-oriented style, supported by the most comprehensive, innovative, and useful supplement package available. This text and package is designed to meet the needs of a wide spectrum of faculty - from the professor who just wants a good textbook and a few key supplements, to the professor who wants a top-notch fully integrated multimedia program. This edition is available in both print version and interactive /online version via PowerText, an integrated learning experience that combines the traditional content of a textbook with the media-rich environment of the Internet and both versions are supported by a dramatically expanded and improved multimedia teaching package.

Marketing 2025 pdf epub mobi 电子书

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