The Global Leader

出版者:McGraw-Hill

作者:Terence Brake

页数:250

出版时间:1996-10-01

价格:USD 29.95

装帧:Hardcover

isbn号码:9780786308217

具体描述

In 1994, Terence Brake co-authored the book "Doing Business Internationally", which provided comprehensive guidelines for individuals and organizations working across cultural borders. The "Global Leader" is a follow-up to this successful book, and focuses on the urgent need for companies to build cultures that develop global leaders at all levels. Filled with input executives and senior managers from leading global companies like Avon, Bechtel, Colgate-Palmolive, Huges Electronics, and International Flavors and Fragrances, this guide provides the reader with valuable insights into: organizational capabilities needed to build and sustain global competitiveness; a leadership process that transforms the challenges of global competition into world-class performance; culture-building tools that release leadership potential throughout the organization; and a change process for managing deep cultural transformation.