Public Relations

Public Relations pdf epub mobi txt 电子书 下载 2025

出版者:Lawrence Erlbaum Associates
作者:L'Etang, Jacquie (EDT)/ Pieczka, Magda (EDT)
出品人:
页数:528
译者:
出版时间:2006-02-24
价格:USD 54.95
装帧:Paperback
isbn号码:9780805846188
丛书系列:
图书标签:
  •  
承接 住宅 自建房 室内改造 装修设计 免费咨询 QQ:624617358 一级注册建筑师 亲自为您回答、经验丰富,价格亲民。无论项目大小,都全力服务。期待合作,欢迎咨询!QQ:624617358
想要找书就要到 本本书屋
立刻按 ctrl+D收藏本页
你会得到大惊喜!!

This new text for students and practitioners in Public Relations has been built on the acclaimed "Critical Perspectives in Public Relations" which is no longer in print. Some important chapters from the earlier book, also edited by L'Etang and Pieczka, have been incorporated and expanded. Some of the liveliest minds on the public relations scene have contributed fresh ideas and diverse perspectives: their locations on the margins, either geographically or intellectually, or both, allowed them to present a variety of compelling critiques. Contributors from Germany, Sweden, Spain, and Scotland join those from New Zealand and Australia in providing historical and political perspectives. Topics such as propaganda, religion, publics, expertise, transparency, and discourse are tackled in new and imaginative ways. This book challenges conventions but also provides essential empirical detail and careful argument. The practical relevance is also present through interdisciplinary discussion of public relations problems in sport, health, science, tourism, and documentary film. This important volume will stimulate debate about the boundaries, definitions, functions, and effects of public relations. The editors are Lecturers in Public Relations at the Stirling Media Research Institute, University of Stirling, Scotland.

具体描述

读后感

评分

评分

评分

评分

评分

用户评价

评分

评分

评分

评分

评分

本站所有内容均为互联网搜索引擎提供的公开搜索信息,本站不存储任何数据与内容,任何内容与数据均与本站无关,如有需要请联系相关搜索引擎包括但不限于百度google,bing,sogou

© 2025 onlinetoolsland.com All Rights Reserved. 本本书屋 版权所有