Entrepreneurship and How to Establish Your Own Business

出版者:Juta Academic

作者:C. Nieuwenhuizen

页数:200

出版时间:2004-4-28

价格:USD 19.95

装帧:Paperback

isbn号码:9780702155420

A four-step process for developing business ideas and establishing an enterprise is laid out in this guide for business students and would-be entrepreneurs. Among the concepts presented are analyzing the small business and enterprise environment, focusing on the development of business ideas and a feasibility plan; testing the viability of the idea and creating a practical business plan, and familiarizing one-self with legal and other regulatory requirements prior to setting up the business. The book's interactive approach makes it particularly appropriate for self-study.