Marketing Across Cultures (5th Edition) 2024 pdf epub mobi 电子书
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发表于2024-12-23
Marketing Across Cultures (5th Edition) 2024 pdf epub mobi 电子书
Marketing Across Cultures (5th Edition) 2024 pdf epub mobi 电子书
Marketing Across Cultures (5th Edition) 2024 pdf epub mobi 电子书
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出版者:Prentice Hall
作者:Jean-Claude Usunier
出品人:
页数:496
译者:
出版时间:2009-01-25
价格:USD 146.00
装帧:Paperback
isbn号码:9780273713913
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图书标签: textbook 营销 學術&教輔
Marketing Across Cultures (5th Edition) 2024 pdf epub mobi 电子书 图书描述
Marketing Across Cultures examines how multinational companies can appreciate and adapt to international diversity. By comparing national marketing systems with local commercial customs, Usunier and Lee use a cross-cultural approach that provides essential information on how marketing strategies can be implemented in different national contexts.
Marketing Across Cultures (5th Edition) 2024 pdf epub mobi 电子书
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这本其实还行，不过自己的砖业书都是翻印版= =
评分这本其实还行，不过自己的砖业书都是翻印版= =
评分这本其实还行，不过自己的砖业书都是翻印版= =
评分这本其实还行，不过自己的砖业书都是翻印版= =
评分这本其实还行，不过自己的砖业书都是翻印版= =
Marketing Across Cultures (5th Edition) 2024 pdf epub mobi 电子书
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