Strategic Planning for Public Managers

作者:Mercer, James L.

页数:240

出版时间:1991-5

价格:$ 121.98

isbn号码:9780899303550

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Designed for local government managers and administrators, this work offers a clear and comprehensive guide to the use of strategic planning techniques in the public sector. The author presents a concise overview of the strategic planning process, defines the terms involved, and provides a step-by-step methodology for organizations ready to move into the actual implementation of strategic planning. In addition to differentiating between community-based, corporate, functional, and defined-purpose strategic planning processes, Mercer explains the delineation between strategic and tactical planning and offers practical approaches to overcoming barriers to the use of strategic planning in the public sector arena. Throughout, the author makes extensive use of case studies of strategic planning programs implemented by a variety of local government and public sector organizations. The public sector manager experienced with strategic planning techniques can use the guide as a handy reference to particular aspects of the process, while those new to strategic planning should find this a valuable aid in developing and implementing their own internal strategic planning processes.