Development Communication Sourcebook

作者:Mefalopulos, Paolo

页数:268

出版时间:2008-6

价格:$ 39.55

isbn号码:9780821375228

图书标签:美国发展传播学传播学communication

This sourcebook highlights how the scope and application of communication in the development context are broadening to include a more dialogic approach. This approach facilitates assessment of risks and opportunities, prevents problems and conflicts, and enhances the results and sustainability of projects when implemented at the very beginning of an initiative. The book presents basic concepts and explains key challenges raced in daily practice. Each of the four modules is self-contained, with examples, toolboxes, and more.