Air Wars 2024 pdf epub mobi 电子书


Air Wars

简体网页||繁体网页

Air Wars 2024 pdf epub mobi 电子书 著者简介


Air Wars 电子书 图书目录




点击这里下载
    


想要找书就要到 本本书屋
立刻按 ctrl+D收藏本页
你会得到大惊喜!!

发表于2024-11-29

Air Wars 2024 pdf epub mobi 电子书

Air Wars 2024 pdf epub mobi 电子书

Air Wars 2024 pdf epub mobi 电子书



喜欢 Air Wars 电子书 的读者还喜欢


Air Wars 电子书 读后感

评分

评分

评分

评分

评分

类似图书 点击查看全场最低价
出版者:
作者:West, Darrell M.
出品人:
页数:256
译者:
出版时间:2009-3
价格:$ 49.72
装帧:
isbn号码:9780872897786
丛书系列:

图书标签:  


Air Wars 2024 pdf epub mobi 电子书 图书描述

In his newly revised and updated fifth edition, West continues his in-depth examination of political advertising in election campaigns. Following advertising's evolution from 1952 to its use in contemporary races, West reveals how candidates plan advertising campaigns, how the media covers those campaigns, and, ultimately, how voters are influenced by them. Taking into account new data and the 2008 campaigns, every chapter has been thoroughly revised and updated. Placing the use of advertising and mass media in historical context, West offers significant updates, including: the face-off between Obama and McCain in the general election; case studies of ad appeals during presidential and Senate campaigns; advertising strategies from the dramatic nomination fight between Clinton and Obama; advertising in congressional elections; material on ad buys, issue-advocacy advertising, and content analyses of campaign ads; and, ad stills aired during the 2008 elections.

Air Wars 2024 pdf epub mobi 电子书

Air Wars 2024 pdf epub mobi 电子书
想要找书就要到 本本书屋
立刻按 ctrl+D收藏本页
你会得到大惊喜!!

Air Wars 2024 pdf epub mobi 用户评价

评分

评分

评分

评分

评分

Air Wars 2024 pdf epub mobi 电子书


分享链接









相关图书




本站所有内容均为互联网搜索引擎提供的公开搜索信息,本站不存储任何数据与内容,任何内容与数据均与本站无关,如有需要请联系相关搜索引擎包括但不限于百度google,bing,sogou

友情链接

© 2024 onlinetoolsland.com All Rights Reserved. 本本书屋 版权所有