Marketing 2024 pdf epub mobi 电子书

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发表于2024-11-13

Marketing 2024 pdf epub mobi 电子书

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出版者:

作者:Levens, Michael

出品人:

页数:290

译者:

出版时间:2009-2

价格:644.00元

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isbn号码:9780136075691

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Marketing 2024 pdf epub mobi 电子书图书描述

A unique and valuable text for those wishing to expand their knowledge of marketing principles. The Meaning of Marketing; The Market in Marketing; Marketing in an Organization; A Broader Perspective on Marketing; Value for Customers; A Perspective on Behavior; Consumer Insights; The Brand; The Segment, Target and Position; The Marketing Plan; Product and Service Strategies; Pricing Strategies; Supply Chain and Distribution Strategies; Consumer Influence Strategies; Personal Selling Strategies; The Media Mix; The Marketing Mix MARKET : The unique visual and organizational style of the text clearly presents key information that draws readers into the material, allowing them to use their text rather than passively read it.

Marketing 2024 pdf epub mobi 电子书

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