Whitelines(R) is the new and innovative generation of writing paper. The paper is extremely easy on the eyes and can improve your reading and writing since there is no conflict between the lines and the pen. What you write down practically rises from the paper and becomes very clear. The principle is very straightforward but also very effective: on Whitelines(R) paper there are no dark interfering lines but instead . . . just white lines. Yes, it's that simple: dark lines distract; white lines don't. By new thinkers, for new thoughts. Whitelines(R), supporting your ideas. Improves reading and writing Easy on the eyes with less glare Whitelines(R) is the first in the world to print its carbon footprint on each product. Using local production methods and carbon neutral paper, each notebook is produced with very low carbon dioxide emissions. Now the next step has been taken toward zero carbon emissions "Scandinavish" design: clean white with a distinct orange line makes for one cool notebook /* Style Definitions */ table.MsoNormalTable {mso-style-name: "Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow: yes; mso-style-parent: ""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom: .0001pt; mso-pagination: widow-orphan; font-size:10.0pt; font-family: "Times New Roman"; mso-ansi-language: #0400; mso-fareast-language: #0400; mso-bidi-language: #0400;} Whitelines(R) Perfect Bound notebooks are for the person who wants a good-looking book that also has the flexibility of a soft-covered book. Although some people think perfect bound isn't flat enough when open and lying down, they just can't stop using it. /* Style Definitions */ table.MsoNormalTable {mso-style-name: "Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow: yes; mso-style-parent: ""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom: .0001pt; mso-pagination: widow-orphan; font-size:10.0pt; font-family: "Times New Roman"; mso-ansi-language: #0400; mso-fareast-language: #0400; mso-bidi-language: #0400;} The pocket-sized notebook, at approximately 3.5 x 5.5 inches, was initially tailored for a famous advertising firm in Sweden. A billboard of ideas now fitted for your jeans pocket.