Winning with Words 2024 pdf epub mobi 电子书

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发表于2024-06-01

Winning with Words 2024 pdf epub mobi 电子书

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出版者:Routledge

作者:Schaffner, Brian F. (EDT)/ Sellers, Patrick J. (EDT)

出品人:

页数:216

译者:

出版时间:2009-08-19

价格:USD 32.95

装帧:Paperback

isbn号码:9780415997942

丛书系列:

图书标签: 社会运动以言语获胜：政治构框的起源于影响 politics framing

Winning with Words 2024 pdf epub mobi 电子书图书描述

Today's politicians and political groups devote great attention and care to how their messages are conveyed. From policy debates in Congress to advertising on the campaign trail, they carefully choose which issues to emphasize and how to discuss them in the hope of affecting the opinions and evaluations of their target audience. This groundbreaking text brings together prominent scholars from political science, communication, and psychology in a tightly focused analysis of both the origins and the real-world impact of framing. Across the chapters, the authors discuss a broad range of contemporary issues, from taxes and health care to abortion, the death penalty, and the teaching of evolution. The chapters also illustrate the wide-ranging relevance of framing for many different contexts in American politics, including public opinion, the news media, election campaigns, parties, interest groups, Congress, the presidency, and the judiciary.

Winning with Words 2024 pdf epub mobi 电子书

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