Advertising in the News 2024 pdf epub mobi 电子书
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发表于2024-12-02
Advertising in the News 2024 pdf epub mobi 电子书
Advertising in the News 2024 pdf epub mobi 电子书
Advertising in the News 2024 pdf epub mobi 电子书
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出版者:
作者:Hadland, Adrian/ Cowling, Lesley/ Tabe, Bate Felix Tabi
出品人:
页数:76
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出版时间:2008-1
价格:$ 19.15
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isbn号码:9780796921833
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Advertising in the News 2024 pdf epub mobi 电子书 图书描述
Exposing how the editorial content of magazines is shaped by those with buying power, this informative monograph challenges the tendency of the general public to believe that everything that appears in print is the truth. Highlighting issues of editorial integrity, profitability, media ethics, trust, and the consolidation of democracy in South Africa, this study looks at the strategies employed to develop paid-for content and explains the consequences this has on both journalism and the readers at large.
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