Olympic Media 2024 pdf epub mobi 电子书


Olympic Media

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发表于2024-11-08

Olympic Media 2024 pdf epub mobi 电子书

Olympic Media 2024 pdf epub mobi 电子书

Olympic Media 2024 pdf epub mobi 电子书



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出版者:Routledge
作者:Andrew C Billings
出品人:
页数:200
译者:
出版时间:2008-3-31
价格:USD 170.00
装帧:Hardcover
isbn号码:9780415772501
丛书系列:

图书标签: sociology  communication   


Olympic Media 2024 pdf epub mobi 电子书 图书描述

Located in the United States, NBC (National Broadcasting Company) is the biggest and most powerful Olympic network in the world, having won the rights to televise both the Summer and the Winter Olympic Games. By way of attracting more viewers of both sexes and all ages and ethnicities than any other sporting event, and through the production of breathtaking spectacles and absorbing stories, NBC's Olympic telecasts have huge power and potential to shape viewer perceptions. Billings's unique text examines the production, content, and potential effects of NBC's Olympic telecasts. Interviews with key NBC Olympic producers and sportscasters (including NBC Universal Sports and Olympics President Dick Ebersol and primetime anchor Bob Costas) outline the inner workings of the NBC Olympic machine; content analyses from ten years of Olympic telecasts (1996-2006) examine the portrayal of nationality, gender, and ethnicity within NBC's telecast; and survey analyses interrogate the extent to which NBC's storytelling process affects viewer beliefs about identity issues. This mixed-method approach offers valuable insights into what Billings portrays as "the biggest show on television". Andrew C. Billings is an Associate Professor and Director of Graduate Studies in the Department of Communication Studies, Clemson University, USA.

Olympic Media 2024 pdf epub mobi 电子书

Olympic Media 2024 pdf epub mobi 电子书
想要找书就要到 本本书屋
立刻按 ctrl+D收藏本页
你会得到大惊喜!!

Olympic Media 2024 pdf epub mobi 用户评价

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NBC确实不错

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NBC确实不错

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NBC确实不错

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Not an all- rounded book, but gives some insight into NBC's Olympic broadcast.

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Not an all- rounded book, but gives some insight into NBC's Olympic broadcast.

Olympic Media 2024 pdf epub mobi 电子书


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